Privacy Policy

Sub Zero Group Inc. (collectively, the "Company," "we," or "us") is committed to protecting the privacy of our customers and our online guests at subzero-wolf.com (our "Site"). This privacy policy ("Privacy Policy") provides information about how we safeguard and use the information we gather from you.

YOU AGREE TO COMPLY WITH THIS PRIVACY POLICY WHEN USING OUR SITE WHEN REQUESTING OR RECEIVING A SERVICE CALL, OR WHEN COMMUNICATING WITH US.

WHEN WE MAY COLLECT INFORMATION FROM YOU

  1. When you visit our Site;
  2. When you request information about our appliances or purchase our appliances;
  3. When communicating with you regarding appliance service or repair needs, warranty information or product safety information;
  4. When providing promotional information; or
  5. When you use your Appliance.

TYPES OF PERSONAL INFORMATION WE COLLECT ("PERSONAL INFORMATION")

  1. Your name;
  2. Your address;
  3. Your work, home or mobile phone numbers;
  4. Your email address;
  5. Your product serial numbers;
  6. Your IP address; and
  7. Digital images of your appliances or appliance serial number.

HOW WE MAY USE YOUR PERSONAL INFORMATION

We may use your Personal Information only for the purposes described in this Privacy Policy or at the point of collection. We may use that Personal Information in the following ways:

  1. To respond to inquiries about purchasing an appliance;
  2. To respond to your questions, comments, or customer service requests;
  3. To install, maintain or service your appliances;
  4. To register your appliance;
  5. To send brochures or product information which you have requested;
  6. To inform you of new products and promotions;
  7. To administer your participation in promotions, sweepstakes or contests;
  8. To communicate information about your transactions; and
  9. To improve our products and services.

SHARING OF PERSONAL INFORMATION WITH THIRD PARTIES

We do not sell your Personal Information. We will only share your Personal Information with third parties in the following limited circumstances and only in accordance with contractual provisions which require those third parties to protect your Personal Information:

  1. When required to complete a purchase or to provide installation, maintenance or services for your appliances;
  2. When required for use by our dealers, distributors, and certified service providers;
  3. When required to respond to a communication inquiry, request, or comment from you;
  4. When required to obtain assistance from our affiliates and subsidiaries;
  5. When required to help us collect and analyze Personal Information and Electronic Data;
  6. When we have previously informed you of the disclosure, including by means of this Privacy Policy;
  7. When we are required by law or court, or other governmental order or process to disclose, or we believe in good faith that the law requires it;
  8. When required to share your IP address in cooperation with internet service providers to identify users, if we deem it necessary to comply with laws to enforce compliance with this Privacy Policy, or our terms of use, or to protect our Site, customers, or others;
  9. When disclosure is necessary to identify, contact, or bring legal action against someone who may cause or be causing harm to, or interference with your appliances, our information technology systems and equipment, your privacy or your property;
  10. To a subsequent owner of our company, if we assign our rights and obligations regarding any of your Personal Information or other information at the time of a merger, acquisition, or sale of all or substantially all of our assets to a subsequent owner or operator, you will be deemed to have consented to the disclosure to, and use by, a subsequent owner of the Company. Your continued use of the Site or your appliance signifies your agreement to be bound by any terms or policies of such subsequent owner or operator; or
  11. In any other circumstances when you have given your consent to such disclosure.

ELECTRONIC DATA

We will collect and store certain information automatically when you visit our Site or when performing maintenance and service calls on your appliances ("Electronic Data"). Electronic Data may include, but is not limited to:

  1. IP address, MAC address, RFID and/or Wi-Fi data;
  2. Domain name;
  3. Type of browser;
  4. Operating system;
  5. Pages viewed;
  6. Search requests;
  7. Geolocation and country;
  8. Time and duration of visit; and
  9. Information regarding the website address from which you visited our Site.

Electronic Data helps us to determine the volume of our users' interest in particular areas, to understand how we can improve the navigation and content of our Site, and to improve the quality of our products and services.

HOW WE MAY USE ELECTRONIC DATA

  1. We may aggregate Electronic Data and use it to deliver personalized content, to diagnose appliance service and maintenance needs, and for statistical purposes.
  2. We may disclose Electronic Data that does not include Personal Information to third parties for marketing, warranty, product improvements, service and repair needs, and internal business purposes.
  3. When Electronic Data is combined with any Personal Information (or when it identifies a specific device or household), we will treat Electronic Data as Personal Information.

TARGETED ADVERTISING

We may allow our third party service providers to collect information about your online activities so that these entities can provide services to us. These and other third parties may collect or receive information about your use of our Site and our products, including through the use of cookies, web beacons, and other technologies. This information may be collected over time and combined with information collected from other sites and online services. These third parties may serve advertisements on our behalf that are customized based on predictions about your interests generated from your visits over time and across different websites, including our Site. These third parties may participate in the Network Advertising Initiative and/or the Self Regulatory Program for Online Behavioral Advertising. These programs allow users to opt out of targeted advertisements offered by participating companies. You can learn more about these programs at http://www.networkadvertising.org/ or http://www.aboutads.info/. To limit or opt out of targeted advertisements by participating companies, please visit http://www.networkadvertising.org/managing/opt_out.asp or http://www.aboutads.info/choices/. Note that we do not have control over these targeted advertisement programs or the companies that participate in them.

USE OF COOKIES

We may collect Electronic Data using cookies when you visit our Site. "Cookies" are small electronic text files which a website can use to recognize repeat visitors. When a guest visits our Site, we may place a cookie on the visitor's machine, if the visitor’s web browser has been set to accept cookies. We may read those Cookies if a previous visitor returns to our Site. We may use a variety of other technological tools, means, and mechanisms to help us customize your experience and otherwise improve and enhance the services we provide on our Site. You can choose not to accept Cookies by blocking them in your internet or mobile browser. To block Cookies, please consult your internet or mobile browser’s help section or operating instructions. Blocking or erasing Cookies may limit or restrict your ability to use the features of our Site. The Company may also use other technologies for the purpose of tracking and researching Electronic Data, including web beacons, web logs, pixel tags, passive capture technologies, or other technologies.

DEVICE USAGE RESEARCH

Sub-Zero Group, Inc. participates in the Adobe Marketing Cloud Device Co-op to better understand how you use our website and apps across your various devices, and to deliver more tailored information. Learn more about how Adobe’s program works and manage your preferences.

HOW WE RESPOND TO DO NOT TRACK SIGNALS

We take reasonable steps to protect the privacy of our visitors and customers. However, we cannot promise or guarantee that current online applications programming will address every browser setting or honor every personal browser preference. We do not react to "Do Not Track" or "DNT" browser signals at this time. Note that third parties may collect Personal Information and other information about your activities over time and across different websites when you visit our Site or other websites.

SECURITY

We will make reasonable efforts to ensure that whatever information you provide us when using our Site or providing us Personal Information or Electronic Data will be maintained in a secure environment. Unfortunately, no data transmission over the Internet can be guaranteed to be 100% secure. While we strive to protect your personal information, we cannot guarantee the security of any information (including Personal Information) you transmit to us, and you provide such information at your own risk.

PROTECTION OF CHILDREN'S PERSONAL INFORMATION

We do not publish content that is targeted to children. We do not intend to collect Personal Information from anyone under age 13 and will not knowingly collect, maintain, or disclose such information. If you are under 13, you should not transmit any Personal Information about yourself to us.

If you are a parent or guardian who has discovered that your child under the age of 13 has submitted his or her Personal Information without your permission or consent, we will make reasonable efforts to remove the information from our database, at your written request. To request the removal of your child's information, please send us an email at CustomerService@subzero.com, and be sure to include in your message the same information, including email address that your child submitted.

CALIFORNIA PRIVACY RIGHTS

Under California Civil Code Section 1798.83, California residents have the right to obtain (a) a list of all third parties to whom the Company may have disclosed your Personal Information within the past year for direct marketing purposes; and (b) a description of the categories of Personal Information disclosed. To obtain such information, please email your request to CustomerService@subzero.com.

LINKS TO OTHER WEBSITES

We are not responsible for any content offered on any third-party websites. Links to third-party websites are provided for your convenience only. This Privacy Policy will not apply to any Personal Information that you provide to, or that is collected by, any third-party website operator or third-party product/service provider.

Our Site may include social media features such as Facebook or Twitter buttons (such as "Like" or "Tweet"). These sites may automatically record information about your browsing behavior every time you visit a site that has a social media button, regardless of whether you click on the button. Your use of these features is governed by the privacy policy of the company providing the social media feature, not by this Privacy Policy. You should review your privacy settings on social media sites that you use.

CHANGES TO POLICY

WE MAY, AT ANY TIME, REVISE THIS PRIVACY POLICY BY UPDATING THIS POSTING. YOUR CONTINUED USE OF OUR SITE, OR YOUR CONNECTED SMART APPLIANCE, AS APPLICABLE, INDICATES YOUR ACCEPTANCE OF ALL REVISIONS AND YOU SHOULD, THEREFORE, PERIODICALLY VISIT THIS PAGE TO REVIEW THE PRIVACY POLICY FOR CHANGES. IF WE MAKE A SIGNIFICANT CHANGE TO THIS PRIVACY POLICY, WE WILL PROMINENTLY POST THE CHANGES ON OUR SITE.

CONSENT TO PROCESSING IN THE UNITED STATES

By providing any Personal Information to us on our Site, all users, including, without limitation, users in the member states of the European Union, warrant that you have the right to transfer such Personal Information into the United States of America. You understand and consent to this Privacy Policy and to the collection and processing of such Personal Information in the United States of America. You understand and acknowledge your consent to such collection and processing, notwithstanding that governmental authorities may not consider the level of protection of such Personal Information in the United States to be equivalent to that required within the European Union or other jurisdictions.

APPLICABLE LAW

This Privacy Policy is governed by Wisconsin and United States laws, excluding their conflicts of laws principles.

TRANSFER OF PERSONAL INFORMATION

If you instruct us or have provided us consent to transfer your Personal Information to a third party, such transfer will be at our discretion. Any such transfer will be subject to the privacy practices of the receiving party, and we are not responsible for such third party’s use of your Personal Information when it is transferred, pursuant to your instruction or consent.

HOW WE WILL COMMUNICATE WITH YOU

You consent to being contacted if we receive a service notification for your registered appliance, or to issue other notices concerning the safety of your appliance.

We may also contact you in response to a communication from you about new products or services, to provide a promotional e-mail, to arrange for and provide service and maintenance services, to send you information about your products such as service and warranty information, and we may contact you about your orders or your accounts.

If you do not wish to receive promotional e-mails from us, you may opt-out by clicking the unregister button at the bottom of that email.

FURTHER QUESTIONS

If you have any questions or comments about our Privacy Policy, please contact us at 1-800-222-7820.

Last Modified: August, 2017